I started this business in spring 2019, after searching for custom bracelets at an affordable price point and creating my own when I couldn’t find what I was looking for. I obsessed over quality in sourcing and started making bracelets for myself. Soon, friends started asking and after, an Instagram account then a website and a real business was born.

I’ve always loved jewelry, from costume to heirloom. I believe in affordability, quality and accessibility from fine jewelry to custom.

I hope these bring you joy.